Do you posses a website? Do your websites have online visibility? Are you known in this global open marketplace? Are you able to sell your product and services? Do people recognize your product, your services? If answer to these question are YES!! Then your next step should be brand awareness and if you really want to gain exponential increase in brand awareness then try using viral marketing technique. Viral marketing uses pre-existing social networks and self-reflecting viral processes for exponential growth in your brand awareness.
Viral marketing includes enumeration of individuals with high social networking potentials who purchase the offer and the viral message is so compelling that it is passed throughout the social network. Viral marketing messages may be in the form of text messages, internet videos or word-of-mouth. This strategy is successful only if marketer achieves positive return on investment. In Viral marketing campaign messages are self driving and are very fastly circulated through the network as a chain reaction taking place and spreads like a virus.
As videos are more influencing and informative compared to text messages viral video optimization (VVO coined by Caitlin Dyer) is gaining strength and is used to spread video messages to onlookers across many virtual social networks.
If you are looking forward for optimizing your website using viral marketing techniques, contact us at: submissions@developmentindia.com
Wednesday, September 12, 2007
Viral Marketing Strategy
Posted by Rakhi at 4:03 AM
Labels: Viral marketing, viral marketing campaign India, viral marketing strategy
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